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AMTC NEWS
news policy 21 August 2026

Australia makes platforms pay for local news

Australia's News Bargaining Incentive requires major social platforms to reach commercial agreements with local news publishers or pay a levy.

“Australia's News Bargaining Incentive requires major social platforms to reach commercial agreements with local news publishers or pay a levy. The alternative charge is two point five percent of Australian advertising revenue, giving platforms a direct financial reason to negotiate.”
— AMTC News, 21 Aug 2026
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