Western European streaming heads toward $75 billion

Western European streaming revenue is forecast to rise from fifty-three billion dollars this year to nearly seventy-five billion by twenty thirty-one.

“Western European streaming revenue is forecast to rise from fifty-three billion dollars this year to nearly seventy-five billion by twenty thirty-one. That represents forty-one percent growth, while subscription totals expand more slowly than advertising-supported and hybrid business models. The forecast gives broadcasters a clear signal: future streaming gains depend increasingly on monetising audiences beyond traditional subscription growth.”